We are always looking for the best talent to showcase their skills using DIRTY PARTS. If you think we should sponsor you, send us your rider portfolio.

Be sure to include any published photos or videos, race credits, community work (not ordered by a judge), how you plan to promote DIRTY PARTS, and anything else that will impress us!

SPONSORSHIP PROGRAM:

Throughout the year, we receive many requests for sponsorship. Amongst those requests are questions about how our grassroots program operates and how to become a team rider. Hopefully, the information supplied below will clarify how it works and enable you to get your applications into the right hands sooner.

We are starting a grassroots program for riders who are striving to succeed in their quest to be the best, and be known for their efforts. Our vision at DIRTY PARTS is to have a team not only focused on racing, but also a team of great riders, and great people, both on course and off. Our riders need to be able to put themselves out in the scene, not only at races, but while at related events, festivals, and local riding locales.

Our grassroots programs are run through our DIRTY PARTS reps and in conjunction with our dealers found all over the province. It is the decision of the individual rep or the manager at the dealer to determine the level of support they can offer a rider. The degrees of grassroots sponsorship vary…some shops are able to sponsor riders doing both cross-country and downhill, some not. It really depends on what your relationship is with that particular shop. If you are unfamiliar with the DIRTY PARTS dealers in your area, go to the dealer locator on our web site. This will start you in the right direction.

Being an excellent ambassador for the sport of mountain biking and for DIRTY PARTS on our grassroots program will serve you well in the event that you one day apply for a position on the DIRTY PARTS team. Activities like helping out with trail maintenance days, teaching clinics, working with kids all while promoting our bikes and the many products we carry is much more valuable to us than simply hucking yourself off of a 40-ft. cliff…although we obviously appreciate talented bike handlers. The bikes we sell wouldn’t be where they are without team rider feedback and testing…

REQUIREMENTS:

The requirements for being sponsored involve being personable, accessible, approachable and positive. You should plan your approach to us and your local dealer with a clear plan as to what you will do for us and how you will go about doing it. This plan should somehow show a dealer or rep how it will be beneficial to you and to them to work together in your quest for support.

If we chose to “hook you up” we will be offering components at a discounted price, to ease the financial stress of the sport and racing scene. What we are looking for is a resume, race stats, and any involvement in mountain biking related activities, like being on a local trail crew, helping at race events, and putting your time to use to further the sport of mountain biking. Any footage, pics, or anything else you think may be helpful in us choosing you is greatly appreciated. As said previously, we are offering different levels of grassroots sponsorship, and the effort put into you resume will help us to decide what level of help we can offer any particular rider.

Nothing is free at this level, but will enable you to get out and be seen, and if the determination is there to succeed, this may be your first step to stardom. We want to create a crew from all abilities, and all disciplines, and are only interested in one thing, furthering the sport we all love. If you are just looking for free stuff, think again!

A grassroots deal is the best way to work your way up through the ‘rungs’ of sponsorship…it helps you understand the two-way street of sponsorship and better familiarizes you with DIRTY PARTS as a brand. Once a relationship has been established and prove beneficial for both us and you as a rider, we will consider different levels of sponsorship.

When you have everything ready, contact us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it and we'll let you know how to proceed.